Reggie: We don’t care what the gaming competitors are doing
January 10th, 2012 Posted in General Nintendo, News, Posted by Valay, Wii ULately, fans have been wondering if the Wii U will be able to keep up with Sony and Microsoft’s next round of consoles. The Wii U may have a leg up on the PlayStation 3 and the Xbox 360 when it launches this year, but there is some doubt that it will be a competitive piece of hardware for the next few years.
The thing is, Nintendo simply isn’t concerned about the competition.
Nintendo of America president Reggie Fils-Aime, when asked if the Wii U will be competitive in the long run, said that “we don’t care what the gaming competitors are doing.” The company is more concerned about being able to “drive a great new experience that’s going to be compelling”.
Fils-Aime said the following during a Spike TV interview at CES:
“So, you know, we’re fortune that we drive our own innovation agenda. We don’t care what any of the… we don’t care what the gaming competitors are doing. We don’t care what’s happening in the broader entertainment landscape. What we’re looking to do is drive a great new experience that’s going to be compelling, that’s going to have consumers say, ‘I have to buy the Wii U to get this new experience.’”
- Reggie on sales, Wii U talk, social gaming, experimenting with other forms of monetization, more Published on: December 24, 2011
- More Wii U online talk from Reggie, cross-platform play with 3DS likely different that competitors, no 3D in near future, more Published on: July 5, 2011
- CNBC interview with Reggie – 3DS, competitors, and how the red Wii is Nintendo’s new Wii Published on: January 6, 2011
- Reggie says Nintendo doesn’t worry about competitors, hopes Zelda Wii will make it out this year, wants to wow people at E3, more Published on: March 12, 2010
- Reggie: Wii sticking around for awhile, motion control race from competitors is embarrassing Published on:
2 Responses to “Reggie: We don’t care what the gaming competitors are doing”
By ExigentContact on Jan 10, 2012
Nintendo has never really cared what their competitors were doing. Do they observe and adapt? Absolutely. That said, one of their greatest strengths is that they forge their own path in the business. It’s also a noted weakness, but it’s worked for them not just in the gaming industry, but ever since they started out in 1889.
Leave luck to heaven.
By MachineLaw on Jan 10, 2012
I actually think that by ignoring their competitors Nintendo is actually pushing the bar on innovation with their own ways.