Microsoft employee – Wii a stepping stone, people will move on to the 360
Posted on July 4, 2008 by Brian(@NE_Brian) in News, Wii
“I think the guys at Nintendo with Wii have done a truly amazing job and they’ve grown the market, which is fantastic news for everyone. It’s clear that if you innovate, you create new gaming experiences. I know from Iwata-san and Miyamoto-san, having worked with them, that innovation is what drives them and they’re hugely successful at it.For many people that’s the first step on the gaming ladder. People will want to gradate to a basic entry point into a console that will deliver a more rounded gaming experience. That’s the opportunity for Xbox.” – David Gosen, VP of strategic marketing, interactive entertainment division, Microsoft EMEA
Believe it or not, Mr. Gosen previously worked for Nintendo. I can see where he’s coming from in that for those who want to go for a more a more hardcore experience, those people will buy/spend more time with their Xbox 360. However, I’m not too sure that the average mother will begin to play Halo 3 after a few Wii Sports sessions. Also, I don’t necessarily think people will abandon the Wii, but rather, the Xbox 360 can supplement a different type of gaming experience.
