Furukawa on missing analyst sales estimates, focus on DLC and online play
Posted on October 30, 2018 by Matt(@OnePunchMaz) in News, Switch
Nintendo published its quarterly sales results earlier today, revealing decent sales for the past quarter. However, some industry analysts had predicted higher sales numbers and a bigger profit, Bloomberg reports: analysts expected a quarterly operating profit of 37.9 billion yen, whereas Nintendo only reported a profit of 30.9 billion yen. Nonetheless, Nintendo president Shuntaro Furukawa seems optimistic that the company will reach its target figure of 20 million Switch systems sold in this fiscal year. He said today that “from the beginning we decided on a target that would be challenging to reach, not easy. The holiday season battle begins now.”
Asked about his plans for Nintendo Switch in the future, Furukawa provided the following quote:
“We need continuous growth. We must keep releasing new software. That includes DLCs and other contents for big titles that are already out. And more focus on online play. Lastly, more genres and diverse games to draw in people who don’t currently play on Switch.”
