Iwata hopes gamers say that this holiday “was the best one ever for Nintendo”
Posted on August 16, 2009 by Brian(@NE_Brian) in General Nintendo, News, Wii
By the time this year is over, Nintendo will have launched three key releases: Wii Sports Resort, Wii Fit Plus, and New Super Mario Bros. Wii. Nintendo President Satoru Iwata recently commented about sales for the holiday at the first quarter financial results briefing and seems to believe that making these games available in a short amount of time will lead to success. Moreover, he hopes people people will say that “Holiday 2009 was the best one ever for Nintendo.”
“In September, which people overseas call ‘back-to-school,’ people start to pay more attention to home consoles. If we can convey the appeal of Wii Sports Resort to existing customers then, it will surely contribute to the sales of hardware and generate good momentum toward the holiday season. So we feel that Wii Sports Resort will drive hardware sales mainly in Q3 from October to December. Last year, we had some internal discussions about the close launch period of Mario Kart Wii and Wii Fit but we ended up launching them with the hypothesis that several major title launches in close proximity can produce a synergetic effect. As a result, it went very well. This year we hope to do well again as we will be launching three ten-million class titles consecutively, and would love to hear that ‘Holiday 2009 was the best one ever for Nintendo!'”
