Last month, we heard that Nintendo and Bloomingdale’s would be starting a new “Let’s Play” campaign. Exclusive merchandise, in-store events, and activations were planned as part of the promotion. In case you’re curious, the campaign is now up and running. Select Bloomingdale’s outlets have special displays, merchandise, and more. Here are a few photos: ” order_by=”sortorder” order_direction=”ASC” returns=”included” maximum_entity_count=”500″] Source