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Jamie Anderson

Nintendo and snowboarder Jamie Anderson are working together to promote the release of Mario & Sonic at the Sochi 2014 Olympic Winter Games as well as the Winter Games in general. You can find details about the “Road to Sochi Tour” below.

WHAT:Nintendo is joining up with the United States Olympic Committee to kick off its nationwide “Road to Sochi Tour” in Times Square on Oct. 29 with a 100 Day Countdown event, celebrating 100 days until the Sochi 2014 Olympic Winter Games. The event will take up three blocks in New York’s Times Square and will include athlete demonstrations on a ski and snowboard ramp, as well as an ice rink for curling, figure skating, speedskating and ice hockey.
Nintendo will also be there with hands-on demos for its new game, Mario & Sonic at the Sochi 2014 Olympic Winter Games, which launches for Wii U on Nov. 15. The fun game features characters from the Super Mario Bros. and Sonic the Hedgehog universes competing together in 24 winter events, including the new event snowboard slopestyle, which is making its Olympic Winter Games debut in Sochi.
Jamie Anderson, slopestyle snowboarder and six-time X Games medalist, will be at the event to help promote Mario & Sonic at the Sochi 2014 Olympic Winter Games. The Olympic hopeful will meet with visitors in a designated area.
In addition, the Mario and Sonic costumed characters will make appearances to take photos with attendees.
WHO:Slopestyle snowboarder and 2014 Olympic hopeful Jamie Anderson, Mario and Sonic, sports fans, Nintendo fans, families
WHEN:Tuesday, Oct. 29
Press conference and media hour: Noon – 1 p.m.
Event open to public: 2:30 – 8 p.m.
Fan meet and greet: 2:45 – 2:55 p.m.
WHERE:Times Square
New York, NY 10036

VISUALS:

  • Jamie Anderson greeting attendees and playing Mario & Sonic at the Sochi 2014 Olympic Winter Games for Wii U.
  • Mario and Sonic costumed characters taking pictures with fans.
  • Nintendo and sports fans enjoying a healthy dose of friendly competition while playing Mario & Sonic at the Sochi 2014 Olympic Winter Games.


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