Submit a news tip



Ken Lobb

GoldenEye 007

Ken Lobb might not be a name everyone is familiar with, but he had a major impact on Nintendo back in the day. As a former executive at Nintendo of America, he influenced both software and hardware.

The N64 megahit GoldenEye 007 was one game Lobb was involved with. In a lengthy interview with Game Informer this month, Lobb discussed the game in-depth starting with its origins up through release.

GoldenEye 007 started out with “a tiny team at Rare,” Lobb said. Speaking about why this happened, he explained:

“Let’s just say, the ‘bigs,’ or the more experienced Rare developers were busy. They also weren’t super thrilled about making a game with a license. The license had come from Japan, from Mr. [Hiroshi] Yamauchi. He started the negotiations for it. Tim and Chris had agreed to take on the project. But the people making Donkey Kong, Banjo, Killer Instinct – they’re all busy. So, Martin Hollis and a little group of people began working on it.

They worked in barns at the time. Rare was called the Manor Farmhouse. It was this beautiful old farmhouse with a bunch of developers in it, and all these barns that were converted into development spaces. One was for Banjo, one was Killer Instinct, the smallest one had Martin Hollis, David Doak, and the whole team behind GoldenEye. I was visiting Rare a lot, once every 8 to 10 weeks to work on Killer Instinct 2. Actually, the end of Killer Instinct and into Killer Instinct 2, while they were making GoldenEye. I developed a friendship with Martin. That had a couple, shall we say, interesting impacts…”

Ken Lobb, now the creative director at Microsoft Studios, once played a prominent role at Nintendo and worked on several games. This includes Metroid Prime – a title that, at the time, stirred up some controversy for turning the franchise into a first-person adventure.

Lobb spoke about the initial fan resistance surrounding Metroid Prime as part of an interview with EDGE this month. He said:

The fight, in the pre-internet world, was that we were getting a lot of pressure from fans. Nowadays, you’d be buried under Twitter, NeoGAF — both of which I love, by the way — but those voices are even louder today than they were back then. It comes back to a lesson I learned a long time ago: always listen to your customer, but also understand that if you do focus testing what you’re going to hear is, “I want that thing you did last time, because that was awesome.” Every once in a while, you have to learn to not listen to that and go, “Actually, Metroid in firstperson we think could make more sense.” Great creatives are going to disrupt their earlier designs and make things that are new, or build completely new games or new genres.


Manage Cookie Settings