Precursor on Shadow of the Eternals crowdfunding mistakes, bits on next campaign
Precursor Games ended its current crowdfunding efforts for Shadow of the Eternals. This could be related to a few issues that cropped up during the initial campaign. Precursor Games chief creative officer Denis Dyack feels that the “noise” surrounding his involvement in Shadow of the Eternals didn’t exactly help make the studio’s messaging any clearer.
“I guess it’s safe to say there’s always been noise around me and I think that what I’m working on now is to make people understand the games that we’re making.”
Precursor believes it should have spent more time “educating people” about the project prior to the start of the crowdfunding campaigns. Precursor Games COO Shawn Jackson also feels that the crowdfunding kicked of next to “a lot of messages”, including the establishment of the new studio, who was involved, and more. Not enough was done to explain Shadow of the Eternals as well.
Precursor plans to come back with a second crowdfunding effort for Shadow of the Eternals. The goal will be less than the original $1.3 million target, and the campaign will only be done through Kickstarter. Precursor only plans to initiate its own campaign if the Kickstarter is successful.