Nintendo on Super Mario Party’s sales, appealing to players in their twenties
This information comes from Nintendo president Shuntaro Furukawa…
Super Mario Party was released in October of last year. The Mario Party series may be generally viewed as being popular with families and kids, but this new title is also being enjoyed by consumers in their twenties. Beginning in 1998 with the release of Mario Party for Nintendo 64, the Mario Party series now consists of 16 titles across eight platforms. It seems that people around the world who have experienced the fun of playing the past installments in the series are now enjoying this newest title. The game meshes well with our “play anytime, anywhere, with anyone” concept for Nintendo Switch, and you can see on social media people playing the game with friends, at parties, and in all sorts of places. Because this is a game that everyone from regular game players to newcomers can enjoy together and have fun, our hope is that it shows continued sales growth this year and beyond as an evergreen title on Nintendo Switch, for whenever people gather together.
