Occasionally, Nintendo pushes certain application towards 3DS users. This allows items to be automatically downloaded to an owner’s system.
Hulu Plus appears to be the latest app Nintendo is promoting. Reader TruExtent tells us that the software – not previously nabbed from the eShop – was downloaded while playing a game.
Also worth noting, TruExtent received a SpotPass notification offering a free one month trial of Hulu Plus. The offer is valid on the 3DS family of systems as well as Wii U.