2K Sports Serves Up Another Winner With Top Spin 4

Captures all the intensity, emotion and excitement of a real-life tennis match; exclusive opportunity to play as Andre Agassi, one of the all-time tennis legends

Tuesday 7th September/… 2K Sports announced today that Top Spin 4, the latest iteration of the Top Spin tennis simulation video game franchise, is scheduled to release in 2011 for the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system and WiiTM system from Nintendo. As the release date draws near, 2K will inform gamers about an exciting pre-order incentive; an exclusive vintage Andre Agassi playable character.

“Top Spin 4 is shaping up to be the most realistic and exhilarating tennis game in the Top Spin franchise,” said Greg Thomas, president of product development for 2K Sports. “For this iteration, the development team is focused on delivering a bold new take on the sport of tennis by allowing gamers to experience first-hand an uncanny level of realism in the player and stadium models, authentic audio captured directly from real tennis matches, and all-new innovative controls to dominate the competition.”

In development at 2K Czech, Top Spin 4 brings the competitive action of tennis to life like never before with redesigned controls, jaw-dropping player models and Signature Style animations, enhanced TV-style presentation elements, and one of the deepest player rosters to date featuring tennis’ top athletes and legendary pros. To commemorate the fourth version in the Top Spin series, 2K Sports is offering an exclusive vintage Andre Agassi playable character with pre-orders, details of which will be announced at a later date.

For additional information, please visit: www.gamestop.com/topspin4.

Top Spin 4 is not yet rated by the PEGI. For more information, visit: www.facebook.com/TopSpin4 or follow Top Spin 4 via Twitter: @2KSports.

*Pre-order only valid for Xbox 360 and PlayStation 3 versions of Top Spin 4.

2K Sports is a division of 2K, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software, Inc. is a global developer, marketer and publisher of interactive entertainment software games for the PC, PlayStation®3 and PlayStation®2 computer entertainment systems, PSP® (PlayStation®Portable) system, Xbox 360® video game and entertainment system from Microsoft, WiiTM, Nintendo DSTM, iPhone®, iPod® touch and iPadTM. The Company publishes and develops products through its wholly owned labels Rockstar Games and 2K, which publishes its titles under 2K Games, 2K Sports and 2K Play. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.

Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies and are used under license from Microsoft.

“PlayStation” and the “PS” Family logo are registered trademarks and “PS3” is a trademark of Sony Computer Entertainment Inc.

Wii is a trademark of Nintendo.

All trademarks and copyrights contained herein are the property of their respective holders.

Cautionary Note Regarding Forward-Looking Statements
The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws and may be identified by words such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “plans,” “potential,” “predicts,” “projects,” “seeks,” “will,” or words of similar meaning and include, but are not limited to, statements regarding the outlook for the Company’s future business and financial performance. Such forward-looking statements are based on the current beliefs of our management as well as assumptions made by and information currently available to them, which are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. Actual outcomes and results may vary materially from these forward-looking statements based on a variety of risks and uncertainties including: our dependence on key management and product development personnel, our dependence on our Grand Theft Auto products and our ability to develop other hit titles for current generation platforms, the timely release and significant market acceptance of our games, the ability to maintain acceptable pricing levels on our games, our ability to raise capital if needed and risks associated with international operations. Other important factors and information are contained in the Company’s Annual Report on Form 10-K for the fiscal year ended October 31, 2009, in the section entitled “Risk Factors,” as updated in the Company’s Quarterly Report on Form 10-Q for the fiscal quarter ended July 31, 2010, and the Company’s other periodic filings with the SEC, which can be accessed at www.take2games.com. All forward-looking statements are qualified by these cautionary statements and apply only as of the date they are made. The Company undertakes no obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise.