EA ANNOUNCES THE SIMS 3 FOR THE NEW NINTENDO 3DS HANDHELD SYSTEM
World’s Most Popular Life Simulator Franchise* Comes to a 3D World in 2011
REDWOOD CITY, Calif., June 15, 2010 – The EA Play Label of Electronic Arts Inc. (NASDAQ: ERTS) today announced that the critically-acclaimed The SimsTM 3 is in development for the Nintendo 3DSTM, and will be available in 2011. The Sims 3, a global success on the PC, Mac and mobile devices, will launch this fall on the PlayStation® 3 computer entertainment system, Xbox 360® video game and entertainment system, WiiTM and Nintendo DSTM making it accessible from every gaming touch point available.“We’re bringing players the first true 3D life simulation game on a handheld utilizing the ground breaking technology of the Nintendo 3DS,” explained Sam Player, Executive Producer at EA. “With new features like face mapping, a living open neighborhood, connectivity like never before and an all-new feature called “Karma Powers,” we’re making it easier than ever for gamers to play with life from the gaming platform of their choice.”
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