Activision Publishing Announces Upcoming Percy Jackson & The Olympians: The Lightning Thief Video Game for Nintendo DS
Available Same Week as the Highly Anticipated Film from 20th Century Fox
MINNEAPOLIS, Jan 11, 2010 – Activision Publishing, Inc. (Nasdaq: ATVI) announced today the February 9, 2010 release of Percy Jackson & The Olympians: The Lightning Thief, the Nintendo DSTM video game based on Disney-Hyperion Books’ best-selling fantasy novel and highly anticipated film from 20th Century Fox. The video game is a tactical role playing game for Nintendo DSTM that puts players in command of Percy Jackson and his fellow demigods as they battle for survival in a world ruled by vengeful Greek gods.
Percy Jackson is the son of Poseidon, god of the sea, who is in great danger because of jealousy and fear of his powers and heritage. Players in Percy Jackson & The Olympians: The Lightning Thief will adventure across America in search of Zeus’ master lightning bolt while assembling their best fighting team to go head-to-head against ruthless enemies. Joining Percy are his friends Annabeth and Grover, and plenty more allies each with his or her own “godly” abilities and battle advantages. Planning which team member to take into battle is key to survival – lots of opportunities exist in the game for different characters’ abilities to interact with one another, and for characters to boost each other’s effectiveness.
“Rick Riordan’s Percy Jackson books have been on the New York Times Best Seller list for children’s books for over 120 weeks straight, and the Percy Jackson & the Olympians: The Lightning Thief film is one of the most buzzed about for 2010,” said David Oxford, Activision Publishing. “We’re honored to work on such a hot property, building on the elements that fans love to create a fantastic video game that can be played on the go.”
“The film is so action-packed that a video game is a natural extension,” said Percy Jackson & the Olympians: The Lightning Thief film director Chris Columbus. “Activision has been the ideal partner to bring the book to life yet another thrilling way.”
For more information please visit www.activision.com.
About 20th Century Fox
Twentieth Century Fox Film Corporation is a unit of Fox Filmed Entertainment (FFE) – both subsidiaries of News Corporation. As one of the world’s largest producers and distributors of motion pictures, Fox Filmed Entertainment produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of FFE: Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox Atomic and Twentieth Century Fox Animation.
About Disney Hyperion Books
Disney-Hyperion Books is an imprint of Disney Book Group (DBG); additional DBG imprints include Disney Editions, Disney-Jump at the Sun Books, and Disney Press. DBG is part of Disney Publishing Worldwide, the world’s largest publisher of children’s books and magazines, with over 250 million children’s books and over 400 million children’s magazines sold each year. Headquartered in White Plains, NY, Disney Publishing Worldwide publishes books and magazines in 85 languages in 75 countries.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s website, www.activision.com.
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