Activision wants Nintendo to be successful when it comes to Wii U
Activision wants Nintendo to do well. Speaking with GamesIndustry, Activision Publishing boss Eric Hirshberg said that the company has “a vested interest in making them successful.”
Hirshberg’s comments came in response to a question about Activision’s support in light of struggling Wii U sales.
He responded:
“I don’t think we’re slower to move (on new platforms); we’re a very choiceful company. We’re very choiceful in the number of titles we make. We scrutinize opportunities very carefully, and when we go into them we go big. And I think that’s been part of the formula for our success. We were there with a lot support for the Wii U at launch with a Call of Duty game, with a Skylanders game and with several other titles. We want to see Nintendo be successful and we want to do anything we can to help them be successful. Obviously the Wii U is struggling – that’s not a secret, I don’t think there’s any other way to read the narrative right now – but they’re a really good company and they’ve got some incredible IP that has yet to come, that they honed for that platform. We have a vested interest in making them successful.”
