“I think it’s a great E3 for the industry. Normally, you come here and there’s one hardware surprise, and I can’t think of another E3 where everyone’s surprising in a positive way. And they’re positive surprises. It’s not like, ‘Yeah, they did that but I don’t know about that.’ Every one of [these new technologies] is cool. The 3DS is just incredibly cool. The 3DS is magical. You put that in your hand, you look down, and all of a sudden it’s in 3D without glasses. That’s an amazing experience. I’m a huge fan. I think that device is going to sell like hot cakes. I think it’s going to do incredibly well, and in typical Nintendo fashion they have re-energized the industry, yet again. I give them nothing but credit and we are excited to be supporting that platform with Madden, FIFA, and The Sims that we announced.” – EA’s John Schappert
I have to agree with Mr. Schappert when he said that the 3DS “is going to sell like hot cakes.” The DS has sold extremely well, and considering that the 3DS improves on Nintendo’s current handheld in numerous ways – as well as including glasses-less 3D technology – I can only imagine the sales that it’ll achieve.