G4 not being rebranded as the Esquire Network after all

G4 was originally expected to be rebranded as the Esquire Network this year, but those plans have apparently been discarded. Instead, it will launch on the Style Network.

The initial plan was to scrap G4 and kick off the Esquire Network in late April. But that never happened, and G4 will still be kept around. The Hollywood Reporter writes that the channel will continue “for the foreseeable future, though it’s highly unlikely the company will invest in more original programming.”

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