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Nintendo on expanding into China

Posted on February 9, 2018 by (@NE_Brian) in General Nintendo, News

Right now, Nintendo doesn’t have too much of a presence in China. That doesn’t mean the company isn’t interested in expanding in the country, however.

Nintendo president Tatsumi Kimishima commented on plans for China. Currently the Big N is looking into how it can have more of a foothold there and is “consulting with various other parties on aspects we cannot tackle alone.” Kimishima added that “would like to realize this as quickly as possible”.

Kimishima’s full words:

China has a huge population and I believe there are many people who want to enjoy the forms of play and games made by Nintendo, which is why we continue to study business opportunities even though our products are unavailable there at the present time. We would like to see the people of China also experience Nintendoʼs forms of play and games that people in other countries enjoy now. How best to achieve this is a subject we are working through point by point, consulting with various other parties on aspects we cannot tackle alone. I would like to realize this as quickly as possible, but there is nothing I can say at this time about activities that will start within the year.

Regarding the expansion of our smart-device business in China, it would be better to collaborate with local carriers rather than go it alone, but as of now there is nothing I can say on this topic either. That said, I hope that consumers in China in the future will be able to enjoy our games just like in other regions.

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