Nintendo powers up Lunchables lunch combinations just in time for back-to-school season

Nintendo is teaming up with Lunchables on a new promotion. Between September 1 and November 30, characters from Switch games will strike a pose on specially marked packages. They’ll also come with a My Nintendo to redeem 100 Platinum Points or a chance to win a prize package.

Below are the full details:

Each Nintendo-powered Lunchables package will include a My Nintendo code, which can be redeemed for the chance to win a prize package or 100 Platinum Points. These Platinum Points can be redeemed by My Nintendo members for exclusive digital placemat activity sheets, name tags or other fun Nintendo-themed rewards. One grand prize will be given away each day of the promotion – that’s 91 total grand-prize packages! The grand prize consists of a Nintendo Switch system and a digital collection of 12 Nintendo Switch games, including Mario Kart 8 Deluxe and The Legend of Zelda: Breath of the Wild. Hundreds of other great prize packs, which include a Nintendo Switch system and the choice of two physical Nintendo Switch games, will also be awarded during the promotion period. To enter the Lunchables Mixed-Up Gamers Giveaway, just pick up a specially marked package of Lunchables featuring Nintendo video game characters on the package and visit https://www.lunchablessweepstakes.com/ for more details.

Nick Chavez, Nintendo of America’s senior VP of sales and marketing, said today that the company is “always looking for ways to put smiles on the faces of fans of all ages.” He also noted that it was “natural” for the partnership to continue since “kids and parents already have an affinity for both Nintendo characters and Lunchables”.

Source: Nintendo PR