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Switch was the most searched for product on Amazon Prime Day 2019

Posted on July 21, 2019 by (@NE_Brian) in News, Switch

Nintendo Switch

Mega retailer Amazon held its annual “Prime Day” earlier this week in which it held a ton of discounts and special offers on a variety of products. Switch wasn’t one of the most purchased products, but it was actually the one that was searched for the most.

Here’s a listing of the top ten internal searches during Amazon Prime Day 2019:

Products Internal Search YoY Change 
in Rank
1. “Nintendo Switch”​ 1.90M +10
2. “TV 1.81M
3. “Fire Stick 1.66M +4
4. “Headphones 1.30M -1
5. “Air Fryer 1.28M +1
6. “Instant Pot 1.26M -5
7. “Fitbit 1.25M -3
8. “Wireless Earbuds 1.20M +139
9. “Ring Doorbell 1.18M +45
10. “iPad 1.16M +17

The results were similar in the UK:

Products Internal Searches YoY Change 
in Rank
1. “Nintendo Switch 1.13M +4
2. “Laptops 905.2K -1
3. “Fitbit 594.4K -1
4. “Audible 526.2K +2,752
5. “PS4 442.8K +2
6. “Kindle 398.4K +3
7. “Fire Stick 393.1K +72
8. “Alexa 362.7K +14
9. “Echo Dot 344.8K +75
10. “Lego 337.7K +19

And in Australia:

Term Internal Searches YoY Change 
in Rank
1. “Nintendo Switch”​ 22.7K
2. “Switch 19.1K +4
3. “Headphones 10.2K +8
4. “Powerbank 8.8K +22
5. “Lego 8.4K +14
6. “Tommy Hilfiger 6.3K +419
7. “PS4 Controller 6.2K +1
8. “Omo 5.0K +866
9. “Laptop 4.7K +34
10. “Sonos 4.7K +139

It’s also worth noting that in Australia, the Neon Blue/Neon Red Switch was the ninth most viewed product at 13.4K pageviews. 

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