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Supercell

Some have dubbed Supercell as “The Finnish Nintendo” due to the studio’s huge success, not to mention financial backing by Japanese telecoms giant SoftBank.

However, CEO Ilkka Paananen tells EDGE that the company isn’t looking to compete. Paananen instead talked about his overwhelming love for Nintendo, saying:

For me, if I think of Nintendo, the first thing that comes to mind is I love their games. I love their brands, their characters, how they’ve always focused on gameplay, how they’ve always taken their own route no matter what anybody in the industry thinks. If you mention Nintendo in front of people, you get a smile. If in 30 years I say ‘Supercell’ and the reaction is similar, then I think we really will have achieved something. I don’t even want to compete against them. They are an inspiration. It took Nintendo 100 years to get there, so it’s possible it will take us 100 years to get there, and that’s why we need someone like SoftBank as a partner — someone who is willing to see us through the next 100 years.

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