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UK retailers hoping for £249.99 Wii U price

Posted on June 28, 2012 by (@NE_Brian) in News, Wii U

The common hope among UK retailers is that Wii U will be priced at £250 this holiday season. However, one senior publisher confidently believes it “will definitely be less than £249”.

A number of retailers weighed in on the Wii U’s launch, including Play.com games buyer Keith Sharpe. Sharpe feels that Nintendo must learn from the 3DS’ debut.

“It’s important we don’t go down the 3DS route of retailer-led discounting both pre- and post-launch. I’m really impressed with Wii U, it’s got a good mix of insanely addictive mini-games and traditional ‘gamers’ titles.”

Another quote from The Hut Group’s Sarah Jasper:

“The software looks fantastic, but Nintendo needs to press its messaging hard to ensure the public know this isn’t just an add-on for the Wii. Some don’t realise it’s a standalone machine. Hopefully, lessons have been learned from 3DS and pricing sits between £200 to £250. Then we’re onto a sure success.”

Blockbuster assistant games buyer Anthony Darling believes the Wii U must feature a strong lineup:

“As with Vita, which had over 20 titles for launch, the line-up has to be strong and it’d be great to see Mario on Wii U sooner rather than later.”

HMV games buyer Nick Ashley is in agreement:

“We’d be keen to see Nintendo Land bundled as this will really show off Wii U’s functionality, and concentrating on the key Nintendo franchises helps to keep everyone involved. New Super Mario Bros U, Pikmin 3 and Wii Fit U at launch would provide an excellent foundation for Wii U’s success.”

Finally, here’s Tesco games boss Nick Cooke commenting on how Wii U could “inject some life into the games market.”

“It is nice to have new hardware to inject some life into the games market. It seemed from E3 that the software studios are advancing faster than the hardware platforms, so any new consoles are overdue to support the market.”

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