Activision Publishing puts the fun back in the lab with Science Papa this July

MINNEAPOLIS, MN – May 14, 2009 – Activision Publishing, Inc. (Nasdaq: ATVI) today announced Science Papa™ is coming to Wii™ and Nintendo DS™ this July. Using fundamentals from a wide variety of sciences as a basis for fun skill-based experiments, Science Papa will turn living rooms into virtual laboratories that will fuel kids’ curiosity.

“With Science Papa, we’re taking real-world elements of science and giving players the chance to interact with them in safe and creative ways,” said David Oxford, Activision Publishing. “While the focus here is clearly family fun, the game can stimulate interest and discussion about science.”

In Science Papa, the player is the newest member of Science Papa’s research team, looking to become the greatest scientist in the world. It won’t be easy, however, as players must prove their scientific worth against a crazy cast of rival scientists in intense competitions. Science Papa features over 30 different experiments for players, and by utilizing motion controls or Nintendo DS stylus, players will pour and mix chemicals, pound objects into dust, monitor Bunsen burners, fix and use lab equipment and more. Players can also invite their friends into the lab, and compete against each other in split screen science competitions to see who can finish an experiment first, and with the most precision.

For more information visit www.activision.com

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s website, www.activision.com.

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©2009 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. Wii and Nintendo DS are trademarks of Nintendo. © 2006 Nintendo. All other trademarks and trade names are the properties of their respective owners. All other trademarks and trade names are the properties of their respective owners. All rights reserved.