Hello Kitty and Friends: Freeze Tag Party launch trailer – new Nintendo Switch party game

Hello Kitty and Friends: Freeze Tag Party came to Nintendo Switch this week, and to celebrate, we have a new launch trailer. Nighthawk Interactive and Imagineer have come out with the new party title.

Learn more about it with the following overview:

Hello Kitty and Friends: Freeze Tag Party transforms the timeless playground classic into a fast-paced, magical action game filled with teamwork, charm, and friendship. Whether playing solo or with friends, fans can join Hello Kitty, Cinnamoroll, Kuromi, Pompompurin, and dozens of other Sanrio favorites for endless fun and unforgettable moments.

Key Features

• 35 Playable Sanrio Characters. From Hello Kitty to Cinnamoroll, Kuromi to Pompompurin, each character brings their own magical abilities, animations, and cuteness overload.
• Magical Tag Battles. Six Challengers must evade two Hunters until the clock runs out… or risk being frozen! Every match is packed with surprises, laughter, and strategy.
• 70+ Solo Missions. Complete missions as either a Challenger or Hunter to earn trophies, unlock new in-game rewards, and show off your skills.
• Evolving Magical Skills. Characters grow stronger as they level up, unlocking new powers to help teammates, outsmart opponents, or make daring escapes.
• Adorable Dress-Up System. Collect jewels to unlock outfits and new characters, then mix and match freely to create your perfect Sanrio look.
• Co-Op Fun for All Ages. Team up with friends and family through local and split-screen cooperative play for double the fun.

Have a look at the Hello Kitty and Friends: Freeze Tag Party launch trailer below.

Launch Trailer

The game is being sold both physically and digitally. For more Nintendo Switch coverage, head on over here.