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Iwata says make games people won’t want to sell, forgetting to talk about games

Posted on June 18, 2013 by (@NE_Brian) in General Nintendo, News, Podcast Stories

Because of how the Xbox One will be implementing certain policies, the topic of used games has come up often in recent weeks. IGN asked Nintendo CEO Satoru Iwata for his thoughts in a recent interview.

For Iwata, the best approach is making a game that people won’t want to sell.

“The best possible countermeasure against people buying used product is making the kind of product that people never want to sell. Taking as an example Mario Kart or Smash Bros., even though you might think, ‘I’ve done enough with this,’ you’ll still have second thoughts. ‘Wait a minute. If one of my friends comes over, I might need this again.’ You’re never going to want to sell these games. That’s something that always occupies our minds. We need to make software that players don’t want to sell.”

“We’re competing with each other in terms of who’s creating the most fun games. Unfortunately, however, as I saw the reports dispatched from E3 this year, they’re pretty much occupied by talk about which machine is more friendly to used games, or which machine is $100 cheaper than the other. I’m sorry that we’re missing the most important discussion – about video games.”

Iwata also said that he never thought about implementing anti-used games measures or “typing down” any Nintendo system with restrictions.

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