Niantic details how much money they earn from Pokemon GO sponsored events

Niantic recently went over the amount of money that sponsors would pay for unique visitors visiting their locations as well as a few other interesting tidbits.

– Pokemon GO has brought 500 million visitors to sponsored locations including McDonald’s Japan
– McDonald’s Japan activated 3,000 stores
– Partners pay less than $0.50 for each unique visitor
– During the peak of Pokemon GO the activated McDonald’s store would pull in 2,000 visitors daily
– At the maximum $0.50 per visitor, McDonald’s could have been paying three million dollars per day

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