Nintendo has a new PR agency in the UK
Nintendo has been searching for a new PR Agency in the UK for a little while now and it seems that they have now found a new agency to work with. Pretty Green has been selected to handle the PR for Nintendo in the UK, replacing its previous agency 77PR. Pretty Green’s client roster includes; Nando, Virgin Media, and John Lewis. Their first big focus will be Splatoon as it is gearing up for launch soon.
Nintendo UK’s Jo Bartlett, Head of Communications said this of the new partnership:
We’re excited to be welcoming the PrettyGreen team into the Nintendo family. They’ve shown themselves to be creative and strategic in their thinking and we’re looking forward to working with them to deliver some fantastic campaigns for both Wii U and Nintendo 3DS in the months to come.
Pretty Green’s founder, Mark Stringer stated:
As an Agency we have a reputation for helping brands define and redefine creative culture and Nintendo is one of the most iconic brands out there; few can lay claim to having played such a consistent role in providing worldwide family entertainment for so long! It’s great to be embarking on a new journey with the Nintendo Team at such an exciting time for the brand.
