Nintendo on why the timing is right for Switch Lite, decision to focus on a portable-only option
Posted on July 10, 2019 by Brian(@NE_Brian) in News, Switch
It took several months of speculation, but the new Switch Lite revision has finally been announced. Nintendo of America’s Doug Bowser has since commented on why the company is moving forward with the system.
Speaking with The Verge, Doug Bowser said:
“We believe the timing is right when we have momentum. This is the perfect opportunity for us to offer more choices, and to bring more consumers into Nintendo Switch in the third year. When you tie that with the software that we just announced at E3, we’ve got a perfect opportunity as we head into the holiday.”
Bowser also commented on another aspect relating to Switch Lite. When asked about the decision to focus on a portable-only option, he explained:
“It’s more about how we’ve observed them playing. We have the ability to track how people play games and play our titles, so I would say that it’s really an option that offers more choices to people.”
