Reggie thinks the PSPgo may have a problem in terms of concept, no phone interest from Nintendo

The PSPgo has a number of hooks, one of which  is that the handheld eliminates the need for a UMD drive in favor of digital distribution. However, Nintendo’s Reggie Fils-Aime, believes that the device may have a major issue, conceptually. In more or less words, Fils-Aime said that it’s possible consumers will not be able to fully understand who the PSP Go is for and what new benefit the hardware brings to the table.

“(The PSP Go may have a) fundamental concept problem in terms of ‘Who’s it for?’ and ‘What’s the benefit?’ I have the utmost respect for all our competitors, but it’s interesting to try and answer the consumer question of ‘What’s in it for me?’ in that product.”

Fils-Aime also addressed the possibility of Nintendo entering the mobile market, but noted that there isn’t an interest in creating a phone:

“We don’t have a desire to get into the phone space. We think the game business is competitive enough.”

Last but not least, Reggie commented on Nintendo’s goal of creating a mainstream video game market and on how Nintendo would not have changed anything regarding the Wii’s launch.

“We’re moving from being a niche market into the mainstream, but we’re not there yet…Absolutely not. We wouldn’t do it any other way.”

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