Super Nintendo World named for Universal Studios Japan, PR statement
The long-discussed Nintendo additions to Universal Studios are starting to show, as Super Nintendo World has been announced for Universal Studios Japan. Universal Studios Japan also issued a PR statement detailing a bit about the park, such as expected revenue, costs, and location. It also notes that the park is scheduled to open before the 2020 Tokyo Olympics. It does not go in-depth on the types of rides or attractions. Go beyond the jump for the full PR statement:
SUPER NINTENDO WORLD
COMING TO UNIVERSAL STUDIOS JAPAN®
in Time for the 2020 Tokyo Olympics
The World’s First*1 Nintendo Themed Area Being Developed
with More than 50 Billion Yen
December 12(Mon), 2016
“SUPER NINTENDO WORLD™” is coming to Universal Studios Japan and will be the first such opening in the world*1, featuring globally renowned characters and game worlds from Nintendo. Super Nintendo World is targeted to open in time for the 2020 Tokyo Olympics. While Universal Studios Japan will be the first location to open, Nintendo themed areas are also coming to Orlando and Hollywood as announced by Nintendo and Universal Parks & Resorts on November 29, 2016.
Super Nintendo World will be comprised of expansive and multilevel environments filled with unprecedented, state-of-the-art rides*2, interactive areas, shops and restaurants, all featuring Nintendo’s most popular characters and games. Development cost at Universal Studios Japan is currently expected to exceed 50 billion Yen. Super Nintendo World will be developed mainly using the park’s current parking area and part of an area designated for future expansion. Katsuhiro Miyamoto, Professor Emeritus of Kansai University estimates that Universal Studios Japan — after opening Super Nintendo World — will bring economic benefits following its opening of approximately 6.2 trillion Yen for the Kansai region, 11.7 trillion Yen for Japan as a whole, and will create approximately 1.1 million jobs in Japan within a decade after opening*3. Universal Studios Japan will introduce the wonder of the world-class, Japan-based entertainment brand of Nintendo not only to Japan but to the world.
Super Nintendo World will feature characters and themes from the “Super Mario” series, which has continued over the years to win the hearts of devoted fans around the world. The attraction area will also feature a variety of other globally popular Nintendo characters. Nintendo characters and the worlds they inhabit will be re-created at the highest level of quality through the strong partnership between Mr. Shigeru Miyamoto, Creative Fellow at Nintendo, and Mark Woodbury, President of Universal Creative, renowned for creative and technical excellence. Super Nintendo World will allow guests to fully immerse themselves and all five senses in the worlds of Nintendo, and is expected to attract guests from Japan and the world over.
*1 Based on an internal survey of Nintendo brand characters and their worlds at other parks and themed areas around the world
*2 Based on company research of the theme parks in operation worldwide in November 2016
*3 Announced by Kansai University (December 12, 2016)
About Universal Studios Japan
Bring You the Best of the World – as a theme park where its guests can have the world’s best experiences and create the world’s best memories, Universal Studios Japan offers the world-class entertainment such as authentic attractions and shows, based on not only Hollywood blockbusters but also very popular world class entertainment brands, and a variety of seasonal events entertain its guests to the fullest fun.
In recent years, Universal Studios Japan has constantly introduced world class entertainment such as The Wizarding World of Harry Potter™, Universal Wonderland area where family guests enjoy meeting with popular characters, and World Best*4 Flying Coaster, The Flying Dinosaur, which was opened in the popular Jurassic Park area to celebrate the 15th Anniversary, and the world largest*5 Minion Park which will be scheduled to open in early 2017. Universal Studios Japan has been gathering attention of both domestic and international guests. These efforts resulted in positioning of the Park as a prominent entertainment and leisure landmark drawing many guests from distant areas in Japan as well as overseas.
*4 Based on company research of the 22 flying roller coasters in operation worldwide. Roller coaster’s total length: 1,124 meters, with a first drop of 37.8 meters.
*5 Based on company research of the 3 facilities and areas themed Minions in operation worldwide in June 2016
About Universal Parks & Resorts
Universal Parks & Resorts, a unit of Comcast NBCUniversal, offers guests around the globe today’s most relevant and popular entertainment experiences. With three-time Academy Award winner Steven Spielberg as creative consultant, its theme parks are known for immersive experiences that feature some of the world’s most thrilling and technologically advanced film- and television-based attractions.
Comcast NBCUniversal wholly owns Universal Studios Hollywood, which includes Universal CityWalk Hollywood. It also owns Universal Orlando Resort, a destination resort with two theme parks (Universal Studios Florida and Universal’s Islands of Adventure), five resort hotels, and Universal CityWalk Orlando. In addition, Comcast NBCUniversal owns a 51 percent majority interest in Universal Studios Japan, in Osaka and has a license agreement with Universal Studios Singapore at Resorts World Sentosa, Singapore. The company has also announced plans for a theme park in Beijing.