Iwata on Nintendo’s relationship with DeNA

This collaboration will create the best prospects for both DeNA and Nintendo.

Just as I explained to you today, Nintendo’s unique strength lies in its IP, which is appreciated by consumers on a global scale.

DeNA’s strength is its world-class Internet service construction and operating know-how.

Nintendo and DeNA will jointly develop and operate gaming applications for smart devices in global markets.

With this alliance, new entertainment that utilizes Nintendo’s IP will be provided globally via smart devices.

Needless to say, now that we are challenging ourselves in this new business area, we hope that hundreds of millions of people will use and enjoy these products.

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