Nintendo apologizes for amiibo shortages, will increase amount shipped to retail, out-of-stock figures will return
Nintendo of America issued an official statement about the status of amiibo over on its Facebook page just a few minutes ago.
In the lengthy message, the company apologized to fans who have been frustrated by the inability to find certain figures in stores. It was also reiterated that sales of figures exceeded Nintendo’s expectations.
As for what will be done to remedy the situation, Nintendo says that the company is “trying to meet the demands of our fans and consumers by increasing the amount of amiibo we manufacture and ship to retail.” There are already plans in place “to bring back some currently out-of-stock amiibo figures.”
Head past the break for Nintendo’s amiibo statement in full.
We appreciate the enthusiasm that our fans continue to show toward amiibo. Sales for the product have exceeded our expectations. We understand how frustrating it can be at times if consumers are unable to find certain figures, and we apologize for that.
We’re trying to meet the demands of our fans and consumers by increasing the amount of amiibo we manufacture and ship to retail. We may continue to see consumer demand outpace supply levels for certain characters at times, but we will do our best to prevent that from happening.
As our library of amiibo continues to grow, some figures will be easier to find than others. We are constantly looking for the opportunity to reissue amiibo and are already making plans to bring back some currently out-of-stock amiibo figures. Stay tuned for details.
Nintendo plans to make it easier for consumers to know when new amiibo are on the way, through Nintendo press announcements, timely updates on our social media channels and working closely with retailers.
We remain committed to keeping amiibo affordable and easy to access as a platform to enhance game-play experiences. These plans include Animal Crossing amiibo cards that will become available by the end of 2015, and a free-to-download app for Wii U called amiibo tap: Nintendo’s Greatest Bits that launched on April 30, 2015, that lets consumers enjoy playable scenes from certain NES and Super NES games with amiibo.
