American Heart Association and Nintendo announcement video, images
In this photo provided by the American Heart Association and Nintendo of America, Dr. Clyde Yancy, president of the American Heart Association, and Cammie Dunaway, Nintendo of America’s executive vice president of Sales & Marketing, unveil new boxes, featuring the American Heart Association brand, for Nintendo’s popular Wii Fit Plus software, Wii Sports Resort software and Wii console at an event in New York on May 17, 2010. The new boxes are part of a strategic relationship between the organizations that helps educate and empower people to lead healthy lifestyles through physically active play. (David Goldberg/AP Images for American Heart Association and Nintendo of America)
In this photo provided by the American Heart Association and Nintendo of America, consumer Erica Maynard of Newport News, Va., demonstrates how active-play video games like Wii Fit Plus can be a part of a healthy lifestyle. At a May 17, 2010, event in New York, the American Heart Association and Nintendo of America announced they were joining forces to promote physically active play. (David Goldberg/AP Images for American Heart Association and Nintendo of America)
In this photo provided by the American Heart Association and Nintendo of America, Neil Meltzer, American Heart Association chairman of the board, enjoys playing Wii Sports Resort for Nintendo’s Wii console after announcing a new strategic relationship between the two organizations at an event in New York on May 17, 2010. The American Heart Association and Nintendo will be joining forces to promote physically active play as part of a healthy lifestyle (David Goldberg/AP Images for American Heart Association and Nintendo of America)