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ACTIVISION SHOWCASES INNOVATIVE SLATE AT E3 2011

Company’s Offerings Feature Highly Anticipated Call of Duty®: Modern Warfare®3, Skylanders Spyro’s Adventure™ and PROTOTYPE® 2

Invitation-Only Public Beta Test for Groundbreaking
New Online Service Call of Duty® Elite Expected to Begin July 14, 2011

Santa Monica, CA – June 6, 2011 – Activision Publishing, Inc. (Nasdaq: ATVI) is proud to present the latest in immersive entertainment at the 2011 Electronic Entertainment Expo (E3 Expo) taking place at the Los Angeles Convention Center on June 7 – 9, 2011. Activision’s newest innovations will be on display in booth number 647 in the South Hall.

Headlining the company’s lineup are four key offerings:
·The blockbuster Call of Duty®: Modern Warfare® 3, the most anticipated game of 2011.
·Call of Duty Elite, an innovative online platform built from the ground up for Call of Duty: Modern Warfare 3 that will unite and ignite more than 30 million Call of Duty players worldwide.
·Skylanders Spyro’s Adventure™, an entertainment breakthrough that brings the world of toys, video games and the Internet together in an unprecedented way.
·PROTOTYPE® 2, the sequel to 2009’s best-selling open-world action video game that continues the experience of becoming a deadly shape-shifting weapon, this time following the game’s all-new protagonist Sgt. James Heller as he pursues his ultimate goal – to destroy Alex Mercer!


New Adventure Game Allows Players to Bring Your Toys to Life™ Across Consoles, Windows PC, Web, Handheld and Mobile Devices

Santa Monica, CA – June 6, 2011 – Activision Publishing, Inc. (Nasdaq: ATVI) revealed today that Skylanders Spyro’s Adventure, an entertainment breakthrough for the video game and toy industries, will deliver the first-ever cross-platform gameplay experience across the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, Wii™, Nintendo 3DS™, a variety of mobile devices, Windows PC and the web. Using the game’s Portal of Power™, players will bring their Skylanders interaction figures to life inside the game on any platform. During console and handheld gameplay, each Skylander remembers skill advancements and level-ups, allowing players to take their leveled-up Skylanders to play on any of the other platforms. The company will showcase the game at the Electronic Entertainment Exposition, which takes place June 7-9 at the Los Angeles Convention Center, in the South Hall, booth #647.

“Imagine a kid taking his Skylanders toy and bringing it to life on his Xbox 360 one day, then bringing it to life on his friend’s PS3 the next day, then bringing it to life inside his 3DS and playing it in the back of his parents’ car the next day, then bringing it to life on the web the day after that, all the while, building his character’s strength and powers across all of those platforms,” said Eric Hirshberg, CEO of Activision Publishing. “It brings the physical and virtual worlds of play together in a whole new way.”


Uh, yeah… that was interesting!


Not sure why Nintendo didn’t include any 3DS news with this update. I guess it’s because the games were already announced last week!

Sometimes ordinary actions can lead you to extraordinary places. Case in point: this week’s lineup of new downloadable games for the Wii™ and Nintendo DSi™ systems. In GO Series Picdun, a dungeon-themed RPG for the Nintendo DSiWare™ service, the simple act of walking can help you to solve scores of rich hidden-picture puzzles. In Dreamwalker, your goal is just to get a good night’s sleep by overcoming a flurry of disruptive challenges. Browse hundreds of games available for instant download via the WiiWare™ and Nintendo DSiWare services and discover just how easy it is to go from zero to maximum gaming fun.


Update: Actually, it’s Monday now… So E3 begins today!

Welp, we’re finally here! E3 2011 will officially begin in just a few hours. And in case you haven’t heard, we’ll be having the biggest E3 coverage to date on Nintendo Everything and Gaming Everything.

Austin and the rest of the crew have arrived in Los Angeles, so, if everything goes well, we should have a bunch of articles, photos, videos, and other features available for you this week.

Here’s a rundown of events:


Can you tell that I’d like for it to be 12:00 PM EDT on Tuesday right now?

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The first major 3DS update will be live in about 24 hours from now. However, you should be aware of the fact that the update can cause Ridge Racer 3D to freeze.

The bug may pop up before starting a Single Play or Grand Prix race. But it can be avoided if you simply abstain from pressing the “B” button on the Machine Select and Race Select screens.

Another firmware update will be offered in mid-June to patch the issue.

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