Infinity Ward says a lot of Call of Duty players “aren’t hardcore gamers”
Call of Duty is typically associated with the term “hardcore game”. However, you might be surprised to hear that a bulk of the series’ userbase isn’t actually made up of dedicated players.
OXM recently asked Infinity Ward’s executive producer Mark Rubin whether he anticipates the franchise’s audience staying the same after Call of Duty: Ghosts launches. He does believe this will be the case, as there are “an enormous amount of players who are more in the casual game space”. Rubin added that these types of players “aren’t hardcore gamers, or even gamers, but they play Call of Duty every night.”
He said:
“Yeah I think so. Because regardless of platform – people’s gaming habits aren’t going to change just because there’s a new platform. We have an enormous amount of players who are more in the casual game space, but they play a lot.
“It’s kind of a weird, ironic thing to say. They aren’t hardcore gamers, or even gamers, but they play Call of Duty every night. And those guys are going to continue to play regardless of platform. So I think not only will we continue to engage with that existing player base, but we’ll take next gen and see how far we can go with it.”
