Iwata: “We just don’t care too much about what other companies are doing or are trying to do”
Satoru Iwata isn’t worrying about the competition, even with new next-gen consoles from Sony and Microsoft on the way. He put it succinctly to CNN in a new interview: “We just don’t care too much about what other companies are doing or are trying to do.”
Iwata said that Nintendo is busy thinking about creating new ideas that can’t be recreated on other hardware. Nintendo also wants to put emphasis on experiences that can only be experienced on Nintendo platforms.
“We just don’t care too much about what other companies are doing or are trying to do. Our primary focus is to think about and actually carry out something which other company’s hardware can never realize. We are trying to provide consumers gaming experiences that can only be available on Nintendo platforms. Software sells hardware. The number of hardware selling and the number of people who can experience the unique attractions of the Wii U are going to increase, and thereby the knowledge and the understanding about the Wii U system shall naturally expand.”
Nintendo and the Wii U will certainly have a heck of a lot of competition this holiday. Sony will launch the PlayStation 4 while Microsoft will put out the Xbox One.