September 2013 NPD: Nintendo’s response, Wii U hardware sales rise by 200% over August

Posted on October 17, 2013 by Brian(@NE_Brian) in 3DS, News, Podcast Stories, Wii U

Nintendo’s has responded to the latest NPD sales results.

The 3DS was once again the best-selling console in the US, and Wii U hardware sales saw a boost as well. The console saw a 200 percent rise over August – and that’s with only 15 days of data being reported at the new $299.99 price point.

You can find Nintendo’s full response below.

Nintendo enters the critical holiday selling season with strong momentum, as Nintendo 3DS finished as the best-selling video game system in the U.S. for the fifth consecutive month and Wii U enjoyed new momentum following a price cut.
On Oct. 15, Nintendo revealed that Pokémon X and Pokémon Y, which launched globally on Oct. 12, combined to sell more than 4 million units worldwide during its first two days on the market. A full breakdown of U.S. sales for the games, as well as the new Nintendo 2DS handheld, which launched on the same day, will be included in next month’s NPD report. In addition to the latest Pokémon adventure, Nintendo 3DS fans have two exciting games on the horizon, both launching on Nov. 22: The Legend of Zelda: A Link Between Worlds and Mario Party: Island Tour.
On Sept. 20, Nintendo reduced the price of the Wii U Deluxe Set by $50 to a suggested retail price of $299.99 and introduced a limited-edition bundle that features a download code for a digital copy of The Legend of Zelda: The Wind Waker HD. Sales of Wii U hardware in September increased by more than 200 percent over sales in August, and that is with only 15 days of data being reported at the new price. Over the next few weeks and months, Wii U fans can look forward to playing Wii Party U (Oct. 25), Wii Fit U (Nintendo eShop, Nov. 1) Mario & Sonic at the Sochi 2014 Olympic Winter Games (Nov. 15) and Super Mario 3D World (Nov. 22).
*Data regarding physical sales of games in September are from the NPD Group. Data regarding digital downloads of games and combined physical/digital life-to-date numbers are from Nintendo’s internal sales figures. All numbers, unless otherwise stated, are specific to the United States only.