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The Computer Entertainment Supplier’s Association has unveiled Tokyo Game Show 2014’s main visual. Ippei Gyoubu, who has been involved with the expo since 2010, created the illustration.

The main visual is said to encompass the keywords “change” and “transformation” of TGS 2014’s theme: Changing Games: “The Transformation of Fun”.

Gyoubu said of the image:

“I created this year’s main visual by visualizing the “emergence” based on the keyword “change/transformation” in the theme. A caterpillar becomes a chrysalis, breaks down its body and
reconstructs itself to be born as a completely different creature. In a gaming world, technological
innovation has evolved in the last 10 years and now that we’ve passed through the revolutions such
as internet, social media and smartphone, I feel that we’ve come close to the time of the birth of a
completely new world with all those revolutions blending well. I created this visual based on that
feeling. This main visual expresses the ambiguity of whether the visual is a reflection of the metal or not, it’s a flat graphic or not, it’s stereoscopic or planar, and she’s a human or a robot.”

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The 2014 Tokyo Game Show will take place between September 18 and September 21, Computer Entertainment Supplier’s Association reconfirmed today.

As usual, the first two days are reserved for business happenings while the latter two are open to the public. Also like previous years, the expo will be held at the Makuhari Messe in Chiba.

220,000 visitors and 1,600 booths are expected in total this year.

TGS 2014 will feature a general exhibition area, a smartpohone/social game area, a game device area, a cloud gaming area, a game school area, a merchandise sales area, an indie game area, a business solution area, an “asia new stars” area, a business meeting area, and a dedicated PC game area.

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