Ubisoft Montreal doesn’t think gamers will grow tired of Assassin’s Creed with yearly releases
Assassin’s Creed has started to become a yearly franchise for Ubisoft. Since 2009, the publisher has produced one major entry per year.
That fact brings about an intersting question: could Assassin’s Creed eventually experience franchise fatigue? Will fans soon grow tired of the series?
Ubisoft Montreal boss Yannis Mallat weighed in:
“No. The players will tell us. Right now there are more and more coming into the franchise, so I don’t see that day. It’s our breakthrough. When you have quality content, the frequency of coming out with the game is not an issue at all. On the contrary, people expect more and more of that content. So it’s natural to be able to provide that content. The gamers are happy and it’s our job to make them happy.”
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