Former SEGA of America CEO says Nintendo should continue what it’s doing, but extend to mobile
Former SEGA of America CEO Tom Kalinske shared high praise of Nintendo while speaking with GamesIndustry.
Kalinske said that Nintendo should continue making hardware and consoles. At the same time, he feels that it would be wise for the company to try expanding its games to mobile devices like the iPhone or iPad, since it would be “a form of marketing”.
That might just be a small suggestion. Ultimately, Kalinske proclaimed: “I don’t think they should give up what they’re doing because they’re damn good at it.”
I don’t think [Nintendo] should give up hardware or consoles. I am surprised that they haven’t formed a division to extend the IP. I’d love to play some of their games on my iPhone or iPad. It’s really a form of marketing for them in a sense. They wouldn’t even need to make that much money off it, but it would keep their brands relevant with the users, including people that are older, like me. So it seems to me it’s a marketing mistake, but I don’t think they should give up what they’re doing because they’re damn good at it.”
