Iwata discusses lack of third-party success on Wii, wants to cooperate with software devs for Project Cafe
It’s pretty much a well-known fact that third-parties haven’t been able to find success on the Wii. Sure, a few titles have performed beyond expectations – such as Just Dance – but on the whole, third-party releases just haven’t sold well.
Satoru Iwata was asked to comment on Nintendo’s inability to attract third-parties for the Wii at the company’s financial results briefing last week. Iwata explained that poor sales of previous games was a factor, as was the console’s graphical limitations and competition among other platforms. He also said that Nintendo is interested in cooperating with software developers for the Wii’s successor and admitted that third-parties are important to maintain the market.
“Regarding your analysis that cooperation with third-party software developers didn’t go as well for Wii as it went for Nintendo DS, there actually are some arguments which attribute the reason to the system’s ‘performance,’ but in terms of ‘performance,’ Nintendo DS did not overwhelm other devices by its performance. However, it proposed what other devices could not, and that value was recognized, and as a result the software sold well, which is the most important point. Unfortunately, there are very few success stories of third-party software in Japan on Wii. This lowered the motivation of the software developers, and at a time when these software developers should have been running their businesses on the platform with the biggest installed base, this wasn’t the reality. On the contrary, in the U.S., several titles sold well. Not only ‘JUST DANCE,’ which I introduced today, but for some titles, such as ‘Guitar Hero,’ even if the titles were released for multiple platforms, the Wii version sold the most, and in such a situation, the developers did not completely lose motivation for development on Wii. However, Wii is good in some areas but not in others, so especially for games like ‘Call of Duty,’ the Wii version sold pretty well, but the unit sales were very different from the versions of other platforms, and I assume that one of the reasons is the issue with the graphical representations which you mentioned before, and also, the consumers who like that kind of game will have other platforms at home as well, which led to this result. Of course, we would like to cooperate with software developers for Wii’s successor, and as I am repeatedly saying, I don’t believe Nintendo can carry out everything alone. I am saying that we are responsible for building up the market, but I don’t think that Nintendo can maintain the market alone; We are aiming for creating a situation where software publishers will be willing to cooperate. As for commenting on such things as the performance, I already stated in the beginning that I would not mention any specific plans. Thank you for your understanding.”
