In the video game platform business, although people tend to focus on the huge spike of sales immediately after a game release, looking back at the history of Nintendo’s handheld game systems, not only does hardware sell well with new titles, but our systems also tend to sell well paired with big titles that have become evergreen.
This tendency is strongest in the overseas markets, and we will aim to expand our hardware by promoting new titles as well as retaining the energy of our abundant evergreen titles (which are not new on the market but maintain consistent sales.)
These are the cumulative sales figures of some of the Nintendo 3DS software sold so far. Although “Mario Kart 7” was released in 2011, “New Super Mario Bros. 2” and “Animal Crossing: New Leaf” were in 2012 and “Pokémon X” and “Pokémon Y” were released in 2013, each of these titles sold more than 1 million units in the subject fiscal year. In the overseas markets especially, many titles tend to become evergreen and sell consistently even long after their releases.
“Super Smash Bros. for Nintendo 3DS” was released in fall last year and sold 6.75 million copies by the end of the subject fiscal year. “Tomodachi Life” was released in Japan in November 2013 and in the subject fiscal year overseas, and it sold particularly well in Europe with the global cumulative shipment reaching 4.15 million units. Also, from their release in November last year to the end of the subject fiscal term, 9.94 million units of “Pokémon Omega Ruby” and “Pokémon Alpha Sapphire” were shipped. While on one hand, we will keep these titles evergreen and on another we will add new quality software, we aim to further expand the sales of Nintendo 3DS hardware by increasing its broad software lineup.
In addition, as I mentioned in my presentation for the last Financial Results Briefing, we are working on further promoting multiplayer gameplay using the local communication function of Nintendo 3DS in the overseas markets as well. This shall play a major role for franchises such as “Mario Kart,” “Animal Crossing,” “Super Smash Bros.,” “Pokémon,” “Monster Hunter” and for the “YO-KAI WATCH” game, which will be released in overseas markets in the future.
