Japanese Golden Week sales experience 30% decrease year-over-year
The arrival of Golden Week usually signifies an uptick in Japanese game sales. Unsurprisingly, that was no different this year. For the week of April 28th, hardware sales rose by 112.29 percent over the week prior, in part thanks to the performance of the 3DS. However, sales were down overall year-over-year.
Media Create data reveals that software sales dipped by 68.57 percent. One could say that the lack of a major new title partially resulted in the downturn. In 2013, Nintendo released Tomodachi Life – a big seller having moved almost 210,000 copies during Golden Week.
Hardware sales also decreased by 68.21 percent compared to last week’s Golden Week period. Even though the 3DS sold well on the whole, it only managed to move 51.82 percent of last year’s total.
What does this all ultimately amount to? A 30 percent drop in overall sales.
