Kirby Triple Deluxe sells through over 90% of initial shipment in Japan
Kirby Triple Deluxe is off to a fast start in Japan with first week sales reaching over 214,000 copies. Media Create says that the new 3DS game sold-through 92.02 percent of its initial shipment – an incredibly high rate.
The last Kirby game, Kirby’s Return to Dream Land, only shifted 137,000 copies in its first week. It also sold through just 49.88 percent of its first shipment.
Media Create mentions that Kirby Triple Deluxe had only 58,000 pre-orders before January 5. By January 12, however, reservations rose to 103,000, showing great growth.
There was a strong focus to advertise heavily on television so there would be a wider opportunity for people to see Kirby Triple Deluxe. Since consumers have been staying inside during the cold winter, viewership and anticipation must have been much higher.