Nintendo on its mobile games, Mario Kart Tour players and Gold Pass subscribers increasing
Posted on May 7, 2020 by Brian(@NE_Brian) in Mobile, News
This information comes from Nintendo’s financial results explanatory material…
• Next, we would like to talk about our mobile and IP related businesses. Mobile, IP related income grew by 11.5% year-on-year to 51.2 billion yen.
• During this fiscal year, we began distribution of both Dr. Mario World (in July 2019) and Mario Kart Tour (in September 2019), bringing the total number of game applications we currently operate to six. The applications released in this fiscal year have contributed to our mobile application revenues, as has Animal Crossing: Pocket Camp, for which a subscription service was implemented last November. We are seeing a synergistic effect, with this application helping to spread awareness of Animal Crossing: New Horizons for Nintendo Switch, and our promotions for that title helping to greatly increase the number of active players of Animal Crossing: Pocket Camp.
• A multiplayer feature was added to Mario Kart Tour in March. Since the addition of this feature, the number of active players has been continuously increasing, and there are also increasing numbers of players subscribing to Gold Pass. US consumers represent approximately one third of all players, and sales in the US account for more than one third of total sales.
• Please understand that we do not disclose details like the number of downloads and the sales revenues for individual applications.
