Square Enix says the world-wide console market is growing increasingly difficult to thrive in
Posted on February 5, 2013 by Austin(@NE_Austin) in General Gaming, News
Ah yes, more financial briefing news from various companies’ third quarter meetings. Today’s quotes? From Final Fantasy and Tomb Raider publisher Square Enix, who says that they had to operate at a loss this past quarter due to how hard it is to make money in an “increasingly difficult” console market:
“During the nine-month period ended December 31, 2012, the Company has not recovered the operating loss posted in the six-month period ended September 30, 2012, primarily due to the increasingly difficult condition of the world-wide console game market, under which the Group is struggling to achieve a fair expected return on its investment.” – Square Enix statement
Well, I see many developers and publishers making quite a bit of money on this industry. I think the real problem here is that Square Enix is putting out games that are good, but not quite up the alley of most consumers in most regions right now. You’ve gotta read the markets, and the markets aren’t asking for mediocre Final Fantasy games, Square!
