Super Bowl

Posted on 7 years ago by Fernando in News, Switch | 32 Comments

Last night, the annual Super Bowl managed to capture a large audience to watch the game, but it’s also the event that many of the more important advertisers target for. Nintendo joined them this year with a 30 seconds ad that showcases Switch and The Legend of Zelda: Breath of the Wild.

It seems that strategy might achieve positive results. Ace Metrix, a company dedicated to measure the impact of advertisings, has published the audience impressions from the Super Bowl ads of last night. Among the ads that were ‘new content’ for the Super Bowl Nintendo secured the 4th position, which means that it was well regarded in terms of “Attention, Likeability, Information, Change, Relevance, Desire and Watchability”:

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Posted on 8 years ago by Brian(@NE_Brian) in General Nintendo, News | 2 Comments

Pokemon’s new commercial which aired during the Super Bowl yesterday. Based on data from advertising and social analytics company iSpot.tv, the ad generated 41,000 social interactions last night. 88 percent of the sentiment regarding the ad was positive, GamesBeat reports.

Here’s the 30-second version of the Pokemon Super Bowl commercial:

An interesting note: companies needed to fork over $5 million this year for a 30-second slice of airtime during the Super Bowl.

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Posted on 10 years ago by Brian(@NE_Brian) in General Nintendo, News | 10 Comments

Those who watch the Super Bowl with Nintendo TVii tomorrow can enter for a chance to win a special, limited edition Nintendo jersey.

Nintendo of America president Reggie Fils-Aime shared the giveaway news on Twitter just a few minutes ago. He also made note of how Nintendo TVii users can make predictions about the game in real-time and earn high standings on the Leaderboard against other football fans.

The tweets in full:

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More: Nintendo TVii, Reggie Fils-Aime, Super Bowl