EA Sports president Peter Moore recently had a chance to speak about third parties on the Wii, explaining that it’s up to them to “crack the code” on the system. According to Moore, achieving success on the Wii isn’t rocket science.
“I think the emphasis is on the third parties to crack the code on the Wii, and there are some games that have done well from third parties, and figure out what we need to do when we’re playing on the Wii to make that game successful. Nintendo clearly has it figured out – they’re the platform holders, so you’ve think they would.
But at the same time, it’s not rocket science, and we in the publishing community have got to go and figure that out. I think we’ve done it with Tennis and Tiger, EA Sports Active really feels like it’s going to be a success, and the unique way that we’re utilising the Wii Remote is going to be the secret source to that.
But you can’t blame Nintendo because third party publishers have yet, in real mass, to find success on the platform. They get the same dev kits as everybody else, and it’s our job to figure it out.”
