Nintendo aware of appetite for Switch VC, My Nintendo will be improved, physical rewards possible

This information comes from Nintendo of America president Reggie Fils-Aime…

On Virtual Console for Switch…

“We know that our fans, our players, want access to all of our digital content, we know that. What we’re working through is, ‘okay, what’s going to be the best way to make that happen, to make that available?’ Certainly, we recognize there’s an appetite for all of our great legacy content.”

On My Nintendo…

“From the Nintendo of America standpoint, we have it as a priority to make My Nintendo much more meaningful moving forward.”

– Physical rewards are a possibility, but there are challenges

“The challenge I would just share is, unlike Japan, which is a very concentrated market, I’ve got to create solutions that are going to work for Canada, that are going to work for Latin America, (because it’s a) much more diverse marketplace… physical goods gets a little more challenging. Could I envision unique physical goods as part of the program? Sure. But it really needs to work for all of our consumers, not just the consumers in the United States.”

On Switch game sales and how digital sales compare to physical…

“For Nintendo, truly every game is different, and franchise drives some of this, as well as how the consumer wants to experience that game.”

– Zelda: Breath of the Wild had a “strong digital percent, but not as strong as Mario Kart 8 Deluxe on a pure percentage basis”
– Reggie thinks Mario Kart 8 Deluxe had a higher percentage “because the nature of Mario Kart 8 Deluxe is something that you always want to have on the device. You’re out on the go, and so someone is eyeing your Nintendo Switch, eyeing those Joy-Con controllers to pop it out and immediately have a multiplayer experience, I think is part of what makes Mario Kart 8 Deluxe special.”