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Bobby Kotick

During a recent episode of the Corner Office podcast, Activision CEO Bobby Kotick commented on a wide array of topics. Some interesting discussion came about when Kotick was speaking about how he’s been able to get early looks at certain things that would end up having a big impact on society. Kotick referenced the Macintosh and Toy Story, but in the video game industry, his favorite example is the Wii.

Before the Wii was unveiled, Kotick was invited to Nintendo’s headquarters in Japan for a preview of the platform. Late Nintendo president Satoru Iwata and Shigeru Miyamoto were both present. Kotick was simply handed a Wii remote, and was asked to try fishing. It all came naturally, and after that demo, he believed “this is going to completely transform video games”.

Kotick’s full words:


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