Ubisoft: Red Steel 2 sales met expectations, Just Dance has been impressive
Posted on May 18, 2010 by Brian(@NE_Brian) in News, Wii
This information comes from Ubisoft’s latest financial report…
Fourth-quarter sales were slightly higher than the guidance of around €200 million issued when Ubisoft released its sales figures for the third quarter of 2009-10. This performance reflects the combined impact of:
? The accounting restatement of around €8 million in marketing cooperation expenses. These costs were previously deducted directly from the top-line sales figure but are now included in SG&A expenses.
? A strong increase in sales of Just Dance®, which, in the total fiscal year, sold-in almost 3 million units. This performance was particularly impressive as the game was only available on a single platform – the Wii™.
? The ongoing exceptional performance delivered by Assassin’s Creed® II which sold-in nearly 9 million units during the year.
? The launch of Red Steel® 2 for the Wii™, which received very good reviews and whose performance was in line with recently revised forecasts.
? Sales of Avatar that outstripped the most recent forecasts, notably on Wii™.
During the first four months of calendar 2010, Ubisoft’s gained market shares corresponding to 9.9% in Europe (versus 8.5% one year earlier) and 6.8% in the United States (against 5.3%).
